Complaint Handling and Service Recovery

Act as a customer service director with expertise in service recovery. A customer has written this complaint: [paste complaint]. Write a response that: opens with genuine empathy (not scripted), acknowledges the specific issue clearly, takes appropriate responsibility, states exactly what action will be taken and when, and closes with a commitment to put things right. Avoid hollow phrases like 'we value your feedback'. Tone: warm, honest, solution-focused.

You are a de-escalation expert. A customer is extremely angry about [situation] and has been transferred to me as a senior agent. Write a script for handling this call/chat that: opens by allowing them to feel heard before problem-solving, uses language patterns that reduce emotional intensity, moves to solution mode at the right moment, offers appropriate resolution within our policy, and ends with a genuine attempt to rebuild the relationship.

FAQ and Knowledge Base Creation

Act as a UX writer and knowledge base specialist. Create a comprehensive FAQ section for a [type of business] covering [topic area]. Write 15 questions and answers that: reflect how customers actually phrase their questions, answer clearly in under 80 words each, include a 'What to do if...' action step where relevant, are organised logically with category headers, and use a warm, helpful tone rather than corporate-speak.

Chatbot and Automation Scripts

You are a conversational design specialist. Create a chatbot conversation flow for [type of business] to handle [scenario]. Map: the greeting message, intent recognition questions, response paths for each scenario (found/not found/delayed), the escalation path to a human agent, and the conversation close. Write actual chat messages for each node — short, friendly and natural. Include fallback responses for unexpected inputs.

Team Training and Quality

Act as a customer service training designer. Create a training exercise for a new support team member joining a [type of business]. Scenario: [describe challenging customer situation]. Include: the customer's opening message (realistic and emotionally charged), 4 example responses ranging from poor to excellent with explanations, a model 'gold standard' response with annotation, and 3 coaching questions to prompt self-reflection after the exercise.

Related: Business Prompts · Email Prompts · Customer Success Prompts

Getting the Best Results

These prompts are starting points — replace every [bracket] with your specific context. The more detail you provide, the more tailored the output.

Pro Tip: Always iterate. Follow up with: 'Make this more concise', 'Add a UK-specific angle', or 'Give me 3 alternative versions'. AI excels at refinement.

More guides: Prompt Engineering Guide · Best Prompts of 2025 · All Guides